Anita L. Elder
There are two things I am passionate about in my work: providing good-looking designs and keeping projects affordable.
Before becoming a designer, I worked as an administrative assistant and often had to find someone to create printed materials for the company. More often than not, the designer quoted a price that was beyond my company’s reach. If I found someone within our budget, the work reflected the lower cost. Plus, paying for cheaper service usually meant it took longer to get a response to an email or voice mail message.
Exasperated, I started doing more of the work myself and eventually took some classes. I loved being back in school and made the decision to pursue a degree. Now I offer my clients attractive designs that get results without blowing their budgets.
I see myself as a one-stop shop for clients since I offer both print and web design services. This saves them time that they can use to concentrate on other aspects of their businesses.
Clients can also count on me to be responsive, and often receive replies to their emails within minutes.
I know I have exceeded expectations when a client refers other people to me. It’s the greatest compliment they can give me!
And speaking of compliments, the National Association of Photoshop Professionals featured one of my design works in the September 2003 issue of their magazine. I was also published in the September/October 2010 issue of Adobe Layers Magazine. I feel very honored to be recognized by a magazine that is read by others in my field.